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Vincent Traas succeeds Ruud Hoogendorp as CEO of SUPERP

Vicencia in den Bosch

Effective July 1, 2025, Ruud Hoogendorp will transfer the role of CEO of SUPERP to Vincent Traas.

Vincent will be ultimately responsible for the day-to-day management of SUPERP and all labels within our organization: MxBlue, SxBlue, Interdobs, Powerdobs, Blueberry ICT, and SynTouch. This marks a new phase for SUPERP with the same focus.

After 26 years of building the company, Ruud is handing over the reins

Almost 26 years ago, SUPERP started with an idea. Ruud was there at the beginning as co-founder and grew to become the face of the organization. Under his leadership, we grew from 40 to almost 500 consultants, built a strong portfolio, and created a culture that puts people first.

As CEO, Ruud subordinated himself to the greater good. He gave space, listened, let others grow, and always stood alongside his colleagues. No fancy talk, just real progress.

“Being CEO for more than 15 years is top-level sport. And at a certain point, it’s time to pass on the baton. I am proud of what we have achieved together and look to the future with confidence.” – Ruud Hoogendorp.

Ruud will remain actively involved with SUPERP. From now on, he will focus on strategic acquisitions and the further development of our organization.

Vincent Traas will continue to build on SUPERP’s strengths

In Vincent Traas, we welcome a leader who is a perfect fit for who we are. He brings 12 years of experience from Redmore, the last 8 of which as CEO of Profource, an Oracle specialist and major player in the ERP world.

Vincent knows consultancy from the inside out. He understands the dynamics, the people, and the importance of a strong digital core for organizations. He shares our vision: to remain extraordinarily ordinary, to become better together, and to deliver craftsmanship that really works.

“SUPERP feels like a club with character. The commitment, the specialists, the drive, I’m happy to be part of that. Together, we will continue to build an organization that is ready for the future.”  Vincent Traas.

What will change for customers and partners?

We will continue to do what works: strengthening the Digital Core, putting people first, and building sustainable solutions. Our course is clear: SUPERP will continue to grow toward a leading position in the digital core market. This change in leadership reinforces that ambition.

“With Vincent at the helm, we will continue to build on a solid foundation. An organization where specialists feel at home and that customers choose for its quality, reliability, and results.” Ruud Hoogendorp.

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